Products for Transport & Industry

About Barum

About Barum

Barum – the smart choice: affordable, durable tyres.

Barum tyres represent the successful synthesis of versatility and robustness at a good price. They deliver impressively high mileage and well-balanced driving characteristics. If you have to rely on your vehicle, then Barum is the right choice for you.


Barum produces tyres in Europe‘s most modern factories under the umbrella of the powerful Continental Group. Barum is one of the most successful tyre manufacturers in Central Europe and stands for the clearly defined brand claim: Good tyres. Good deal.


Barum history

  • 1948 Three tyre manufacturers – Bata, Rubena and Mitas – merge in the Czech city of Zlín. The founding companies’ initial letters are put together to create the brand Barum.
  • 1966 Barum begins to build a plant in Otrokovice.
  • 1971 The Barum Czech Rally Zlín, which remains a success to this day, is held for the first time.
  • 1972 Construction of the modern factory is completed. Barum tyres are still produced there today.
  • 1992 The German tyre manufacturer Continental signs a joint venture agreement with Barum.
  • 1993 Barum is incorporated into the global Continental Group and henceforth operates under the name Barum Continental spol. s.r.o. This gives the company access to cutting-edge scientific research capacities and highly efficient high-tech tyre manufacture technology.

Barum remains one of the most successful tyre manufacturers around. The company’s tyres are sold throughout Europe.  

Barum. A brand of Continental.